A strategic group map plots competitors by two strategic dimensions to reveal clusters of firms with similar strategies, mobility barriers between groups, and white space. This is the Strategic Group Mapping from the Stratenity Library, a governed strategic execution asset that is already built for you. It gives your team the full working method for strategic group mapping, and it walks through everything from identifying the strategic variables to finding and sizing white space. Every asset ships with a worked client example, a clear RACI, defined KPIs, and governance you can defend, so your team adapts it to a live client engagement instead of starting from a blank page.
What this asset covers
This is a preview of the full deliverable. Inside the Stratenity Library, this asset walks your team through the complete method, section by section, with a worked client example threaded throughout.
- What a Strategic Group Actually Is
- Choosing the Two Mapping Dimensions
- Identifying the Strategic Variables
- Plotting Competitors into Groups
- Mobility Barriers Between Groups
- Rivalry Within Groups Versus Between Groups