A strategic group map plots competitors by two strategic dimensions to reveal clusters of firms with similar strategies, mobility barriers between groups, and white space. This is the Strategic Group Mapping from the Stratenity Library, a governed consulting deliverable that is already built for you. It gives your team the full working method for strategic group mapping, and it walks through everything from identifying the strategic variables to finding and sizing white space. Every asset ships with a worked client example, a clear RACI, defined KPIs, and governance you can defend, so your team adapts it to a live client engagement instead of starting from a blank page.
What this asset covers
This is a preview of the full deliverable. Inside the Stratenity Library, this asset walks a consultant through the complete method, section by section, with a worked client example threaded throughout.
- What a Strategic Group Actually Is
- Choosing the Two Mapping Dimensions
- Identifying the Strategic Variables
- Plotting Competitors into Groups
- Mobility Barriers Between Groups
- Rivalry Within Groups Versus Between Groups
- Finding and Sizing White Space
- Predicting Competitor Moves
- Positioning and Repositioning Decisions
- Dynamic Maps Over Time
- Common Pitfalls and How to Avoid Them
- Integrating with Five Forces and Positioning
- The Deliverable and How to Communicate It
Review, download, and activate in 48 hours
Stratenity Library subscribers can review this asset in full, download it, and activate it into a governed, client-ready deliverable in 48 hours rather than weeks. Each asset ships with a worked client example, a clear RACI, defined KPIs, and governance you can defend.
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