A playbook for the first 90 days of a pricing and packaging redesign: workstreams, milestones, one action log, and escalation rules that fire on numbers.
What the playbook covers
The asset takes an approved pricing option and its roadmap and converts them into executable work: who mobilizes, which six workstreams run, what each must have finished by days 30, 60 and 90, how actions and blockers are tracked in one log, and exactly when an issue escalates and to whom. It ends in a day-90 readiness review for the first migration wave.
- Scope: the first 90 days after the pricing and packaging case is approved
- Six implementation workstreams with named owners and exit criteria
- A milestone plan in three 30-day phases, built backward from the day-90 gate
- A single action log and a weekly operating rhythm for the program
- Escalation rules with numeric triggers rather than judgment calls
- A rehearsal workshop for the first 30 days before launch
- A day-90 readiness review that hands evidence to the governance gate