Executive summary
An anchored assessment of whether the organization can actually execute a market entry, scored per capability area and per candidate market.
What is inside
What the assessment covers
The asset defines eight capability areas, gives each a five-level anchored rubric, walks the team through evidence-backed scoring and calibration, computes a readiness index per market, and turns every low score into a registered gap with an owner and a remediation route.
- Scope: eight capability areas an entry would draw on
- Anchored scoring rubrics with behavioral descriptions per level
- Evidence rules: every score backed by a named artifact or record
- A readiness index per candidate market
- A capability gap register ranked by criticality
- Calibration practice so different scorers reach the same score