Executive summary

An ideation workshop generates and then narrows ideas using structured creativity, separating divergent generation from convergent selection. This is the Innovation and Ideation Workshop from the Stratenity Library, a governed strategic execution asset that is already built for you. It gives your team the full working method for innovation and ideation workshop, and it walks through everything from framing the challenge and the divergence-convergence architecture to from shortlist to fundable concepts. Every asset ships with a worked client example, a clear RACI, defined KPIs, and governance you can defend, so your team adapts it to a live client engagement instead of starting from a blank page.

What is inside

What this asset covers

This is a preview of the full deliverable. Inside the Stratenity Library, this asset walks your team through the complete method, section by section, with a worked client example threaded throughout.

  • Context, Scope and Objectives
  • Approach and Methodology
  • Framing the Challenge and the Divergence-Convergence Architecture
  • Structured Divergence: Generating the Idea Pool
  • Structured Convergence: From Pool to Shortlist
  • Facilitation, Participation and Managing Bias

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