A cohort-retention slide shows how groups (by join period) retain over time in a triangle/heatmap, exposing retention trends. This is the Cohort Retention from the Stratenity Library, a governed consulting deliverable that is already built for you. It gives your team the full working method for cohort retention, and it walks through everything from building the cohort retention curve to cohort economics, lifetime value and payback. Every asset ships with a worked client example, a clear RACI, defined KPIs, and governance you can defend, so your team adapts it to a live client engagement instead of starting from a blank page.
What this asset covers
This is a preview of the full deliverable. Inside the Stratenity Library, this asset walks a consultant through the complete method, section by section, with a worked client example threaded throughout.
- Context, Scope and Objectives
- Approach and Methodology
- Building the Cohort Retention Curve
- Retention Curve Shape and Its Drivers
- Segmenting Cohorts by Channel, Plan and Behaviour
- From Cohort Signal to Retention Intervention
- Cohort Economics, Lifetime Value and Payback
- Performance and Outcomes
- Findings and Insights
- Recommendations and Roadmap
- Value Realisation Framework
- Risks, Assumptions, Issues and Dependencies (RAID)
- Governance and Next Steps
Review, download, and activate in 48 hours
Stratenity Library subscribers can review this asset in full, download it, and activate it into a governed, client-ready deliverable in 48 hours rather than weeks. Each asset ships with a worked client example, a clear RACI, defined KPIs, and governance you can defend.
Read the full asset on the Stratenity Library › Not a member yet? Start a free trial to unlock and activate it, or sign in if you already have an account.