Executive summary
A worked subscription economics case and a facilitated lab that builds judgment at the decisions that shape sustainable growth.
What is inside
What the case and lab cover
The asset presents the full synthetic engagement and sets out how to run it as a half-day lab: preparation, five decision blocks with briefs, scoring, debrief, adaptation records, and transfer actions.
- One synthetic growth plan followed from baseline to review
- Five decision points from baseline to the next phase
- Commit-before-reveal format for teams
- A frozen exercise dataset from the nine pathway assets