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ENGAGEMENT
Customer Journey
A customer journey slide maps the stages a customer moves through with their actions, emotions, and pain points, exposing moments to improve.
IntelligenceValue chainIndustryCross-industryPracticePMO & ExecutionFocus04 Transformation Blueprints
customer journeyjourney stages and the end-to-end frametouchpoints, channels and the ownership gapspain points and where the journey breaksmoments that matter and the emotional curvethe target experience and the one-slide mapjourney slidestages customer